Local Business Website Features You Must Have

Posted On April 1, 2019

Local Business Website Features You Must Have


How to Promote Your Local Business Online

Are you a local business, as in having a brick-and-mortar store? In that case there are certain local business website features you can include on your business website that will drive more traffic to your online presence as well as through your front door! This is not about basic web design trends you should follow, or which web development platform is best for your needs.

Instead we want to focus on the special features your local business needs to really stand out. Apart from  basic design and functionality features every business website should have there are certain additional features that every local business site should have. These are the features that make your customers love to stop by. But you may find it difficult to figure out what these key features are. There are very few resources on the internet dealing with the design principles for a local business site.

The following infographic walks you through a basic website for a local brick-and-mortar business from header to footer. It lists info on what to include on your service and product pages, your blog, your contact info, and related sections of your site. And it also covers some basic considerations for functionality, as well as telling you what you must avoid! Don’t skip that last part!

53 Must Have Local Business Website Features


Espresso Digital Blog - 53 Must-Have Local Business Website Features Infographic
Infographic Source: WebAlive.

By following these steps you should be able to build or update your own local business website.If you already have an existing website for your local business you may only need to update or add a few things. But if you are either starting from scratch, or notice that you are falling short on over half of our local business website features you may want to consult with a professional web designer.

How are You Marketing Your Local Business?

Does your online presence include some or all of these local business website features? Is it helping you attract local consumers and meet your business objectives? Or are you missing some or many of them? How is that affecting your online presence? Please feel free to let us know so our audience can benefit as well, and grab our feed so you don’t miss our next post! And feel free to share our post with your audience!

Thank you! We appreciate your help to end bad business websites, one pixel at a time!

By Editor
Espresso Digital Blog

Written by Editor

We are a group of people in Tokyo and Sendai, Japan. Individually we are designers, strategists, creative technologists, and consultants. As a team we are focused on WordPress, E-Commerce, UX / UI Design, Search Engine Optimization, Website Optimization and Digital Marketing, and we love writing about these topics.

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